Dunelm Group reports continued strong growth for its in-store sales for the 13 weeks ending March 26 2020, while digital sales have more than doubled compared with two years ago. The homewares chain’s overall sales were up 37% on a year-on-two-year basis (and up 69% compared with last year when physical stores were shut).
“It has been another good quarter for Dunelm with sustained growth across all of our homewares categories, particularly as customers ready their homes and gardens for the summer,” reflects Nick Wilkinson, chief executive officer. “Whilst the macro environment remains uncertain, with significant headwinds and increasing pressures on the consumer, our wide product range offers choice for every budget, whether replacing everyday essential items or refreshing a room in your home.”
Nick adds: “The resilience of the Dunelm business model and the ability of our colleagues to adapt quickly to changing circumstances give us confidence in our plans and we remain well placed to continue to grow market share.”
Dunelm opened a new superstore in Leeds on April 1, taking its number of stores up to 176 stores, and the chain expects to open another new store by the end of the financial year.
Top: Products for outdoor dining by Dunelm.
