Wüsthof to sell direct in UK

Wüsthof has announced that it we will be fulfilling sales and distribution itself in the UK from January 1 2023. The premium knives brand is in the process of setting up a sales force and will supply retail stockists directly from a Wüsthof warehouse located in the UK.

“We would like to expressly thank Paul Shelley for his consistent support and cooperation in the past 22 years and Haus Marketing in the past 18 years,” commented Jan-Patrick Schmitz, ceo of Wüsthof. “We have greatly appreciated the professional, reliable and, above all, extraordinarily good partnership we’ve had over from the whole team at Haus Marketing & Distribution Limited (Stoke-on-Trent) since Paul founded the company in 2004. Thank you very much Paul and team!” Haus will continue to look after the brand until the end of the year.

In a statement to Wüsthof stockists, Jan-Patrick explained: “As a family-owned company positioned in the premium sector, close contact with you is an important driver in our quality and service-oriented corporate strategy – a strategy we have already successfully introduced across Europe, the USA and Canada in recent years. With direct sales, we can better meet your uncompromising requirements and needs. This includes direct and comprehensive advice, for example, on the new series and campaigns that we’ll be launching in the near future.”

Top: Wüsthof has announced it will be selling directly to stockists in the UK, thanking its partners of two decades Haus.

MORE NEWS
Copy of Progressive Preschool featured image (36)
 
WildBrain CPLG has been appointed by ETABLISSEMENTS PEUGEOT FRÈRES and its subsidiary PEUGEOT FRÈRES INDUSTRIE to represent the PEUGEOT brand globally....
Copy of Progressive Preschool featured image (35)
 
One of the key tools of any kitchen, knives make up an important part of the housewares landscape. PH finds out about the latest launches and what drives sales....
Copy of Progressive Preschool featured image (34)
 
This month, Andrew Goodacre, ceo of BIRA, weighs in to the question on every supermarket's lips - to serve or self serve? ...
Copy of Progressive Preschool featured image (33)
 
Spring Fair will launch the Licensing Lab in partnership with Fabacus and Licensing International at the next show....
Copy of Progressive Preschool featured image (32)
 
HORL has introduced scissors which can be sharpened at home – with the HORL Sharpener....
Copy of Progressive Preschool featured image (31)
 
New research by Joseph Joseph has revealed that 72% of Brits struggle to clean or organise rooms in their home. ...
Get the latest news sent to your inbox
Subscribe to our daily newsletter

The list doesn't exist! Make sure you have imported the list on the 'Manage List Forms' page.