EPE International has signed an exclusive agreement for the sole distributions of the Hamilton Beach brand – a US name renowned for its rich heritage and cutting-edge technological solutions.
The agreement encompasses all facets of distribution, marketing and after-sales services for the UK and European markets. Additionally, EPE International will actively engage in new product development and sourcing to tailor offerings to meet specific market demands.
Wendy Reid, head of global strategic partnerships, Hamilton Beach Brands, commented: “This is exciting news for both Hamilton Beach and EPE international. With a shared commitment to excellence and a vision for future growth, the appointment of EPE international will further strengthen Hamilton Beach’s position and enhance its capacity to provide innovative solutions to customers in the UK and across Europe.”
The strategic move represents a significant step forward in EPE International’s mission to provide its customers with an unparalleled range of high quality brands, products, and services.
Noel Pamment, ceo at EPE International, added: “We are thrilled to welcome another recognised brand, such as Hamilton Beach into the EPE International family. This exclusive and sole distribution marks a pivotal moment in our journey towards broadening our brand offerings in the UK. With EPE international’s market access combined with the strong brand heritage and recognition, we aim to bring fresh perspective and newness to the industry.”
Hamilton Beach has built a reputation for developing ground-breaking technologies for over 100 years which have revolutionised various sectors. The brand aligns seamlessly with EPE International’s core values of quality, value, and customer-centricity. The exclusive distribution right will pave the way for even greater products for the UK market and to reach a wider audience.