OXO focuses on sustainability at Ambiente

OXO has revealed new products made from sustainable materials at the show.

Building on its measuring, storage and salad collections, the new product innovations will support OXO’s mission to widen its sustainable material offering and help to answer consumer demand for durable housewares products.

Leading the new sustainable offering, OXO is introducing the Angled Measuring Cups made from Tritan Renew, which is made from up to 50% recycled content without compromising on durability or safety. The new durable plastic is created through a mass balance allocation process which transforms waste plastics to food safe materials.

Featuring cup, ounce and ml markings, the measuring cups are available in Mini 60ml, 1 Cup/250ml, 2 Cup/500ml, and 4 Cup/1 litre versions and are top rack dishwasher safe.

Having introduced the Salad Spinner in borosilicate glass in 2022, OXO is expanding its glass range, reengineering its classic measuring cups. The Glass Measuring Cup is made from thermal shock resistant borosilicate glass, meaning it’s suitable for use in the fridge, freezer, oven, microwave and dishwasher.

The silicone non-slip handle adds comfort and control. Available in 1 Cup/250ml, 2 Cup/500ml and 2 Cup, with a lid to seal liquids in.

OXO will also be launching a collection of Silicone Bags towards the back half of the year into its storage category. Made of LFGB certified and BPA-free silicone, the collection provides the convenience of disposable plastic bags in a more durable and environmentally friendly format.

Easy to clean and re-use, the versatile bags offer a secure seal and are foldable for easy storage. They are dishwasher-, freezer- and microwave-safe and come in assorted sizes from snack (355ml) to stand-up Half Gallon (1.8L).

Environmentally friendly and renewable, the new OXO Wooden utensils, Beechwood Sauté Paddle and Salad Servers (Set of 2), are made of solid, one-piece beechwood. The servers are comfortable to hold and can be used to flip, stir, chop, or serve from the bowl, ideal for a host of cooking tasks. A natural oil finish coats and protects the wood, and the utensils are safe to use with non-stick cookware. Hand wash and dry recommended.

Paul Bolton, EMEA sales director at OXO, commented: “Sustainability has been a growing priority for us as a brand, with new materials and improvements being made all the time.

“We know how important longevity is to our customers and how they are looking to invest in high-quality products made from sustainable materials, that have been designed to last. These new launches address some of those customer needs and will be at the centre of our new introductions for our customers.”

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