The Trends 23+ is situated in the Trend Area of Ambiente (3 to 7 February 2023) and offers trade visitors and exhibitors valuable inspiration and daily lectures to explore the trends identified.
On behalf of Messe Frankfurt, the trend bureau, bora.herke.palmisano, will pick up on the trends and, on the basis of the themes, select suitable products for Ambiente exhibitors.
Annetta Palmisano, from the trend bureau, commented: “After two years in a state of emergency, the signs are noticeably pointing to a new start. In our research, we have found powerful living themes that answer the pressing questions of our time in very different ways. What they all have in common is a close connection to people, their feelings and their experiences.”
Trends identified include:
Unknown Beauty – Strange and gracious
This trend reflects a living theme which combines grace and new creations, where the unexpected makes its way into the living environment. The colour palette features intense colours alternating with soft nuances, while materials focus on the abstract, alien shapes and unconventional surfaces.
Palmisano commented: “Here, the focus is on fascinating colour schemes and unexpected aesthetic solutions. Situational patterns, ambient reflections and the play of light and shade create remarkable visual effects. From extravagant to bizarre, always extraordinary and glamorous in a special way.”
Calming Nature – Careful and pleasant
The second trend focuses on the calming power of nature. Organic shapes, gentle colours and a careful use of resources are the focus. The colour palette focuses on natural tones and the theme blurs the boundaries between technology, research, art and craft.
“Material research is still one of the most important strategies in design and interdisciplinary design studios are constantly researching innovative, sustainable materials. The path towards circular design remains the greatest concern and will accompany us continuously over the next few years,” said Palmisano.
Lasting Ideas – Passionate and Evocative
The third trend condenses the ideas of design icons into a living theme. Items that are based on iconic designs, but are in themselves new and modern. Strong colours, concrete shapes and a range of materials.
“At the same time, craftsmanship and the idea of manufacture, where special pieces are produced in small editions or even as one-offs, play an important role,” said Palmisano. “Many products are functional and yet always a design statement.”
