B&M to expand Homewares

Variety value retailer and housewares stockists B&M reports UK store revenue growth of 12.6% (reflecting its new store programme) and like for like growth of 3.3% in its preliminary results for the year ending March 28 2020, including an increase of 6.6% in its fourth quarter.

Homewares categories have seen “excellent year on year growth,” partly due to a rebound from lower figures in the previous financial year, but also due to range reviews, new designs and re-merchandising. B&M’s chief executive Simon Arora identifies Homewares as an area of “opportunity”, revealing that more space will be allocated to these categories when the “disruption” caused by the pandemic subsides.

Above: Flamingo picnic-ware is featured in the What’s Trending section of B&M’s website.
Above: Flamingo picnic-ware is featured in the What’s Trending section of B&M’s website.

Simon speculates that, in the longer term, the chain has the potential to expand to “at least 950 B&M facia stores” across the UK., recognising advantages for variety retailing in the current climate. “There is always something a household needs that can be bought quickly, cheaply and conveniently at B&M, whether it’s a light bulb, a new kettle, a jar of coffee or a tube of toothpaste,” he reflects..

Simon also notes that the possibility of retail casualties following the impact of Covid-19 might present opportunities for the value chain.

B&M reports strong trade since the end of March, with like for like figures of 22.7% to May 23. Simon states: “B&M is coming through the crisis well because the strength of the B&M proposition and the way our team has responded to those challenges.”

He highlights that B&M’s 656 UK stories are “conveniently located, easy to shop safely and have proved that they are now destinations in their own right.”

 

Top: Well positioned: a B&M Home Store.

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