Cole & Mason, the iconic British mills and seasoning brand (part of DKB Household), celebrates its 100th anniversary in 2019 with a host of new developments. This includes the launch of the Precision+ grinding mechanism, which promises to deliver Cole & Mason’s “best grinder ever.”
The brand’s innovations will be on show at Spring Fair (February 3-7 NEC Birmingham; Hall 9, C44/45) and at Ambiente (February 8-12 Frankfurt am Main, HALL 1.2, J50). All packaging will carry the new 1919-2019 Cole & Mason logo.
Joe Brawn, brand lead at Cole & Mason commented: “Cole & Mason as a brand has always been synonymous with British design and style and to have made it to 100 years is really something we’re extremely proud of!” He added: “But we wanted to mark the occasion with a significant product development and we believe we have that with Precision+.”
The aim of Precision+ is to release more pepper per turn, resulting in an “unparalleled taste and a superior flavour.” This is achieved by an enhanced mechanism, which means fewer blockages and a more consistent performance.
Joe also promises some “future classics” with several new designs of mills. Moreover, there is a celebratory Knightsbridge mill gift set, named after an original Peter Piper mill, which was manufactured in Knightsbridge by Park Green & Co.
For the full centenary story, see Progressive Housewares’ January/February issue: A century of flavour.
Top: The celebratory Knightsbridge Stainless Steel Mill Gift Set, dual branded Cole & Mason and 100.
