Dexam’s consumer press coverage so far this year includes multiple IndyBest and BBC Good Food product reviews, lifestyle titles like Ideal Home and Your Home and Metro.
Alice Jeffries, head of marketing said: “Our Q1 coverage has been a brilliant mix of core brands like Chasseur and CellarDine interspersed with Vintage Kellogg’s, Scion, Supreme and School of Wok.
“With Chasseur, we were ‘Best to Handle’ in The Independent’s ‘Best cast iron skillet 2025’. CellarDine by Dexam’s Electronic Rouge 02 Wine Breather was heralded ‘Best for tech lovers’ by The Independent, who also gave the title of ‘Best for by the Glass’ to our Rouge O2 By the Glass Wine Breather.”
Alice continued: “Supreme was considered ‘Best stainless steel frying pan’ by The Independent, and BBC Good Food gave the title of Best Budget Wok to our School of Wok X Dexam’s 33cm round bottom wok.
“Chasseur was also a hit on the shopping pages with Chili Red and Tangerine doing particularly well, and Vintage Kellogg’s and Scion caught the press’s eye with their flashes of colour and designs too.”
