This ad will be closed automatically in X seconds.

Diamonds are forever, says Ultimate

Katie Maxwell, senior buyer at Ultimate Products notes a growing demand for cookware that stands the test of time – including the companies’ Salter Diamond Tech range.

“With increasing environmental awareness, we’re seeing consumers expecting products that last – marking a big change from the throwaway mentality,” Katie explains.  “Our Salter Diamond Tech range features a durable non-stick coating which is stronger than other non-stick ranges, metal utensil safe and dishwasher suitable. This kind of longevity combines with the trend-led diamond design to create a product range which really sets itself apart from the rest of the market.”

Meanwhile, Meyer’s new Prestige Diamond Shield (showcased at Ambiente) boasts extra durability thanks to diamond particles. The diamond non-stick is a brand-new formulation and even contains diamond dust particles making it super tough, heating up both evenly and quickly,” says Clare Holland, Meyer’s trade marketing manager.

Fissler (from Burton McCall) is using silicon carbide particles for the extreme stratch resistance found in the new Adamant range, with its raw look.

Above: Essence from Bergner uses titanium technology.
Above: Essence from Bergner uses titanium technology.

However, Bergner is utilising the strengths of titanium in its new Essence range. The cookware collection uses a specially developed Titanium mesh reinforcement that maximises resistance to wear and tear while you cook., as well as an induction 360º diffuser base for more effective  and quicker heat distribution.

* For more on Cookware, see Progressive Housewares March/April pages 42-45.

 

Top: Scratch resistant, diamond design with Salter Diamond Tech – from UPGS.

MORE NEWS
Copy of Progressive Preschool featured image (41)
 
The Dexam Trust has donated £500 to support Farming on Crutches’ vital work in Sierra Leone. ...
Copy of Progressive Preschool featured image (40)
 
Boots, Dunelm, Lululemon, Matalan, MINISO and Poundland are among the new retailers participating in this year’s Retail Mentoring Program organised by Brand Licensing Europe (BLE). ...
Copy of Progressive Preschool featured image (39)
 
Creating outstanding customer value and building relationships with retailers will be key elements for housewares suppliers to succeed said retail veteran Jeff Evans...
Copy of Progressive Preschool featured image (38)
 
On 28 March at 9:59am, Danish homewares brand, Søstrene Grene, will open its new UK flagship store on Argyll Street, London....
Copy of Progressive Preschool featured image (37)
 
ProCook has appointed Joe Pennington as its new retail director....
Copy of Progressive Preschool featured image (14)
 
BIRA has warned that indies are facing a perfect storm of declining in-store sales and rising costs, despite overall growth in retail....
Get the latest news sent to your inbox
Subscribe to our daily newsletter

The list doesn't exist! Make sure you have imported the list on the 'Manage List Forms' page.