EPE International has announced the exclusive and sole distribution of the brand Rediffusion for the UK and Europe.
Rediffusion is a well-known electrical brand, built with a strong British heritage and award-winning technology solutions. The decision to revive the brand signifies a substantial advancement in EPE International’s commitment to offering its customers a wide range of products and services.
Noel Pamment, ceo at EPE International, commented: “This brand addition signifies a crucial milestone in our vision to expand our range of products in the UK. By leveraging EPE International’s market reach along with the robust brand legacy and recognition of Rediffusion, we aim to innovate and establish fresh benchmarks in the industry.”
This is more than just a brand,” said Harry Singh, managing director at EPE international, “It is a way of life synonymous of timeless British excellence. It has an unbelievable recognition and EPE international is very proud to bring back this energic, innovative name to our UK customers.
“The market is rapidly changing and the growth of smart technology, powered by machine learning and artificial intelligence are becoming more common. Rediffusion is the perfect brand to be at the forefront of innovation. To start, the brand will focus primarily on home comfort and care with a range of smart heaters, coolers, and floor care range. We will be working closely with Rediffusion’s engineers to bring new products to the market.”
