German housewares brand, GEFU has joined BHETA as it launches into the UK market.
With around 80 years of global heritage, GEFU is a leader in premium kitchen tools, available in over 80 countries. Combining sleek German design, smart functionality and superior craftsmanship, GEFU makes cooking effortless and enjoyable.
As part of its UK expansion, GEFU has joined BHETA to bring its expertise to consumers who love to cook. The brand empowers home cooks to ‘cook like a pro’ with high-quality prep tools, stylish storage solutions and precision kitchen accessories.
Seema Grantham, BHETA’s sector manager for housewares and electrical appliances said: “GEFU is bringing a proven and pedigree brand to the UK and I am delighted to welcome it to BHETA.”
For more information about BHETA and the retailer networking, market data, lobbying and business support opportunities it offers, contact Seema Grantham on 07985 732557 or view the website at www.bheta.co.uk.