Global Retail Brands has joined the association to help gain exposure for its one stop shop offering.
The company describes its offering as a ‘perfectly curated collection of exciting international housewares brands to suit every lifestyle and every home’.
Relatively new in the UK, the company’s portfolio includes tableware under the Alex Liddy brand; lead free crystal glassware and premium barware from Cellar Premium; bakeware and cookware from Soffritto; tools and gadgets from Scullery; cookware and knives from Cuisine::pro; health smart products from paleo chef Pete Evans; and tea and coffee solutions from Takeaway.
Seema Grantham, BHETA’s sector manager for housewares, said: “Originally from Australia, Global Retail Brands offers many of the categories which housewares retailers need, and it is great to welcome the company to BHETA.”