The revamped store presents an ‘elevated interior and lifestyle destination with an updated look and feel’, while incorporating reused furniture from the old store.
H&M Home’s refreshed space embodies contemporary design, warmth and inspiration, with a full assortment spread across 700 square metres.
The store showcases a refined design concept, embracing a lighter and more modern aesthetic, while preserving its rich heritage. Customers can expect a harmonious blend of creamy whites, light wood, black accents and stone textures, with stainless steel and chrome replacing the brass details of the past.
The result is a fresh yet timeless space where customers can immerse themselves in an inspirational environment, finding pieces to elevate their home.
Each department has been curated to enhance the store experience, allowing customers to explore an extensive range of products for the living room, bedroom, bathroom, kitchen and kids’ rooms.
As part of the refurbishment and design, many of the old furnishings have been reused and refreshed to breathe new life into the space, but with an updated look and feel.
Customers will find finishing touches for every room – from furniture and lighting to decorative accessories like vases and candles. The kitchen and dining selection is complete with tableware, glassware and serving pieces.
“We’ve lightened up and modernised the store’s impression, while staying true to the building and preserving a warm and inviting atmosphere. We want people to step inside and not just see the pieces, but truly feel them—to imagine the little moments they’ll bring to life in their own spaces,” said Evelina Kravaev-Söderberg, head of design and creative at H&M Home.
“It’s a place to awaken the senses – whether it’s a beautifully set table for a gathering with friends or the perfect soft glow of a bedside lamp, it’s these details that make a house feel like a home. That’s what we hope we will continue to inspire.”
As always, the store will continue to offer its beloved monogramming service for a personalised touch, along with the florist service to create seasonal bouquets.
