The finalists in the hotly contested Product categories at the Brand & Lifestyle Licensing Awards have been officially revealed.
Over 3,000 products were entered for the 11 prestigious product categories from companies large and small. And, not only was the volume of entries staggering, but the quality was also of the highest level.
All of the main product categories were judged by a panel comprising retail buyers from right across the spectrum including B&M, Cardfactory, Character.com, DFS, Fraser Group, John Lewis, Joules, Matalan, Moonpig, Sainsbury’s, Selfridges, Skinnydip, Tesco, The Hut Group, The Works, TruffleShuffle, Jarrolds, Next, Asda and Lipsy among others.
The winners will be revealed at a glittering afternoon ceremony at the Royal Lancaster London on Thursday 24 April.
Tables and tickets for the B&LLAs 2025 can be purchased by contacting Clare at Createvents on clare@createvents.co.uk or 0118 334 0085. You can reserve and pay online at the Max Publishing Digital Box Office.
Housewares finalists for 2025 are:
Best Brand Licensed Kitchen & Tabletop Product or Range
- Cath Kidston Collection from Captivate Brands
- Clarke & Clarke Collection from Next
- Eleanor Bowmer Electric Coast Collection from Pure Table Top
- English Heritage Kitchen Cabinets from The White Kitchen Company
- Flash All-Purpose Roll from The Navigator Company
- Laura Ashley Hedingham Dining Collection from Wegter
- Lynsey Queen of Clean x Swan Collection from RKW
- The National Gallery Tableware Collection from Marks & Spencer
- The National Trust Explore & Treasure It’s Cake Time Collection from Toasted Crumpet
- Royal Horticultural Society (RHS) Cottage Garden Range from Dexam
- Sara Miller London Woodland Tales Collection from Portmeirion Group
- Scion Collection from Habitat
Best Brand Licensed Electrical, Gardening & DIY Product or Range
- Cath Kidston Bees Kitchen Appliances Collection from MyVQ
- Cosmopolitan Pastel Beauty Electricals Collection from Arovo
- English Heritage Lighting Range from Dar Lighting
- Joules Lighting Range from Dar Lighting
- Laura Ashley Lighting Range for B&Q from Dar Lighting
- Liberty Coffee Collection from Nespresso
- Morris & Co The Emery Walker Lighting Collection from Pooky
- Royal Horticultural Society (RHS) Gifts for Gardeners Asteraceae Collection from Burgon & Ball
- The Smiley Company Appliances Collection from Haden
- Squishmallows Kids Battery Toothbrush from Ordo
- Squishmallows Lighting Range from Fizz Creations
To read the full list of finalists, head over to licensing.biz.
The Brand & Lifestyle Licensing Awards 2025 takes place on Thursday 24 April at the Royal Lancaster London.
Tickets and tables can be reserved quickly and securely online by visiting Max-Tickets.net or by contacting Clare Hollick at Create Events: clare@createvents.co.uk or phone +44 (0)1183 340085.
For general questions regarding the B&LLAs 2025, please contact Ian Hyder, Jakki Brown, Rob Willis or Samantha Loveday.
