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ICTC celebrates re-brand

The Intercontinental Cooking & Tableware Company celebrated its refreshed brand identity at Exclusively Housewares, offering champagne and delectable nibbles for visitors on lifestyle stand.

Md, Ruth Cutter acknowledges: “The trend is for products with provenance, and we have that across our brands, including our glassware whose factory dates back to the 15thcentury, Mauviel copper which has been made since 1830, and, of course, our UK made textiles.”

The company has appointed Will Crisp as its new creative director. For the past three years Will has worked closely with the business developing ranges of lifestyle product for his label Crisp & Dene. Ruth enthuses: “Under Will’s creative direction we will be driving the business forward fully realising its rich history in developing and presenting quality trend lead lifestyle product at the forefront of the homewares market.”

Top: The Intercontinental Cooking & Tableware Company stand at Exclusively Housewares.

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