Indies are experiencing a revival in areas where cars have been restricted, according to new evidence revealed in BIRA’s latest ‘High Street Matters’ podcast.
The episode shows how low traffic neighbourhoods in London and Birmingham have transformed congested roads into bustling community spaces, with businesses reporting significant shifts in trade patterns.
In ‘Beyond cars – creating vibrant high streets through low traffic neighbourhoods’, journalist Steve Dyson interviews key figures who have witnessed this transformation firsthand.
Natalie Lindsay, secretary of the Wandsworth Bridge Road Association in London, shares how their community group has changed perceptions of what was once viewed as “just a main road” by highlighting its potential as a high street with 80 shops nearby.
“We’ve developed a vision of a less car-centric and more people-friendly road,” Natalie said. “What had happened over the years is that over 80% of the cars being driven down this road were not coming to this part of Fulham they weren’t coming to shop they were literally just passing through.”
Through initiatives including an annual street fair that attracts 20,000 visitors and the introduction of parklets, the area has been transformed.
“It’s almost felt like somewhere on the continent with people sitting out on the benches and outside seating,” Natalie added. “These people are coming and spending money on the High Street because they are hanging out there.”
In Birmingham’s Kings Heath, Henry Poultney of Grace and James, a neighbourhood wine bar and cheesemonger, describes how pedestrianising York Road has transformed his business model.
“The LTN has meant that York Road is a real destination, a real pleasant place for putting seats outside,” Henry said. “We’ve got pavement licences to put tables out onto the street, as have lots of other pubs and hospitality businesses along York Road.”
Though both case studies highlight that their schemes remain works in progress, the podcast reveals that LTNs can play a crucial role in high street regeneration when properly implemented.
BIRA ceo, Andrew Goodacre emphasised the importance of LTNs for retailers, but warned of a common disconnect.
He said: “I think they are important for various reasons if you think about the need to reduce traffic from environmental perspective and then we have the wider issue of creating different ‘place’. The real danger is that the decision to create a low traffic neighbourhood is often driven without thinking about the businesses, with a focus on just reducing traffic. LTNs can be good for businesses but only if the plan is cohesive, involves local business owners and is broader than just blocking a few streets.”
The ‘High Street Matters’ podcast series is available on all major streaming platforms (search High Street Matters), with new episodes released throughout the year covering various topics relevant to today’s retail landscape.
