Luxe Cookshop’s new location is bringing new customers and greater footfall. The independent specialist recently moved from its location inside Bells, the Northampton home furnishing store, to Bells’ new extension in a Victorian Warehouse.
The architectural grandeur of the warehouse now adds to Luxe Cookshop’s exceptional shopping experience. “The industrial warehouse was once bustling with life as a factory floor; it has now been converted into a fabulous shopping destination,” explains Abigail Taylor, manager of Luxe Cookshop, which was founded by Abi’s parents, Dawn and Fenton Goodes in September 2015.
Abi reports on the differences following the relocation: “Going from a low footfall shop into a high footfall has seen our stock change dramatically. Pickup lines never really took off before but now they are flying out the doors. We are now catering for a much larger target audience and this has given us the freedom to purchase exciting new lines.”
She adds: “The new space has had a fantastic response with customers commenting on how lovely it is to see a store with such heritage thrive. The new displays are busting with colour and charisma, the new stock has been greatly received with customers saying how lovely it is to have a wide range of products.”
Luxe is now trading seven days a week and a part time sales assistant has joined the family team. Abi notes that: “Luckily we have seen a steady increase in sales on Sundays and can only hope this keeps improving.”
The new warehouse space is also home to Mooch Gifting, The Cheese Kitchen and The Rose Gallery. The Goodes’ long established homewares business, IOS Lighting is situated inside Bells of Northampton.
Top: A view of Luxe Cookshop in its new warehouse location.
