Small electrical brand Morphy Richards has become the lead sponsor of Fantasy Bake Off, a fun and free prediction game based on events occurring in the hugely popular TV show The Great British Bake Off.
Fantasy Bake Off , which is free to join, allows its 30,000 subscribers to form leagues and predict who will win best baker, finish top in the technical challenge and be eliminated each week, as well as selecting the overall series winner and other fun predictions.
As part of the sponsorship Morphy Richards will provide a large baking bundle to the highest scoring competitor over the series, which will include its MixStar Compact Stand Mixer (a current bestseller and 2021 finalist in The Excellence in Housewares Awards) and a Homebaker Breadmaker.
“The Great British Bake Off is an iconic show which really engages the audience,” reflects Carly Tait, campaign manager at Morphy Richards. “Fantasy Bake Off encourages viewers to get even more involved and so, as a brand that has been innovating and creating baking and cooking appliances since 1936, it makes perfect sense that we join forces and raise awareness of our products with the next generation of bakers.”
Top: The MixStar Compact Stand Mixer is part of a winner’s bundle from Morphy Richards.
