Cooking and dining products are among those featured in M&S’ “Remarksable value” for Home. The campaign started in early February across M&S marketing channels from customer emails to store windows.
The entry level products in the campaign include a three-piece aluminium non-stick pan set, bakeware, a 12-piece white dinner set, and a set of four white mugs.
“We know that for millions of customers the pandemic has changed how they feel about the space they call Home, making it an important growth opportunity,” commented Heidi Woodhouse, director of Home at M&S. “Millions trust us for the Food and Clothing products that matter most – and so we want to highlight to them the incredible trusted value of our Home product and Remarksable does just this, focusing on the unbeatable value of our entry price product.”
Top: The Remarksable dinner set from M&S.