OXO has joined 1% for the Planet, committing 1% of annual sales to support environmental nonprofits driving positive impact around the world. 1% for the Planet champions environmental awareness and action, enabling brands to give back by supporting its global network of nonprofits that drive true on-the-ground change.
In the USA headquarters for the brand, Larry Witt, president of the Helen of Troy housewares segment said: “OXO has committed to giving back 1% of sales to champion environmental causes, providing millions of pounds of funds and resources to organisations addressing some of the most pressing environmental issues of the day. At this time in history, we acknowledge the fragile state of our planet, and the impact individuals and companies have on the earth. We’re striving to be better environmental stewards, and this initiative is a big step in our journey of reflection and action to become more environmentally responsible.”
The housewares brand will be supporting sustainable food systems, cleaner air, land and water, and environmental education. “We’re thrilled to welcome OXO into the 1% for the Planet community,” said Kate Williams, ceo of 1% for the Planet. “OXO’s respected history of thoughtful design and commitment to make every day — and now the planet — better is what makes OXO a great addition to our roster.”
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