ProCook appoints new marketing director

Claire Tait, ex-Joules exec, has joined ProCook as marketing director.

During her eight years at Joules, Claire had a variety of leadership positions including customer director, marketing director and head of ecommerce trading.

Lee Tappenden, chief executive at ProCook, commented: “We’re at a pivotal point in the ProCook journey and it’s vital that we keep telling people about the incredible range, experience and value we offer.

“Claire’s strong commercial acumen combined with her creativity and passion for storytelling is a unique combination that is hard to find, and perfect for the unique challenges ahead. We are delighted to welcome her to the team and can’t wait to see what she will bring to the brand.”

Claire added: “I had an instant rapport with the team at ProCook and loved their passion for cooking and obsession with product. ProCook is a brand with great values underpinning its purpose and there is a massive opportunity to unlock the ProCook story to deepen connections with new and existing customers.”

MORE NEWS
Copy of Progressive Preschool featured image (6)
 
As we near the end of another year, Housewaresnews.net takes a look back at the highs and lows of the housewares industry in 2024. ...
Copy of Progressive Preschool featured image (63)
 
Sostrene Grene will open a new 45,000 square metre distribution centre in the Netherlands to improve delivery efficiency for stores and customers. ...
Copy of Progressive Preschool featured image (14)
 
Independent retailers have weathered one of their most challenging years, with multiple headwinds affecting the sector, according to BIRA....
Copy of Progressive Preschool featured image (9)
 
Industry charity, the Rainy Day Trust has thanked prize givers while helping rise much-needed funds. ...
Copy of Progressive Preschool featured image (8)
 
Running from 16 December to 15 January, the interactive pop-up showcases new exclusive colours in the Quencher....
Copy of Progressive Preschool featured image (7)
 
Spring Fair has launched a competition to win £1000 to spend at the February 2025 show. ...
Get the latest news sent to your inbox
Subscribe to our daily newsletter

The list doesn't exist! Make sure you have imported the list on the 'Manage List Forms' page.