SharkNinja unveils Ninja Luxe Café

The new all in one espresso, drip coffee and rapid cold brew maker is the latest appliance in the SharkNinja portfolio.

With Barista Assist Technology, the Ninja Luxe Café offers a guided experience from customised grind size recommendations, to weight-based dosing and active brew adjustments for temperature and pressure. Every brew is monitored, and the machine automatically adapts to create the perfect cup for each user.

The unique Dual Froth System combines steaming and whisking to unlock hands-free frothing and craft perfectly textured hot or cold microfoam, whether using dairy or plant-based milk. Four preset programmes allow users to select their desired froth styles including steamed milk, thin froth, thick froth and cold foam to further customise their beverage.

“Our new Ninja Luxe Café is an easy-to-use 3-in-1 espresso, drip coffee and cold brew maker that solves for the biggest pain points consumers have with espresso machines,” said Neil Shah, chief commercial officer at SharkNinja.

“The tailored grind-size recommendations, built-in scale and hands-free frothing system removes complicated processes to eliminate sour/bitter brews and manual frothing hassles for café-quality drinks at home. At SharkNinja, we believe that consumers deserve exceptional performance and versatility at an accessible price point, and we’re excited to bring that to coffee lovers with the launch of the Ninja Luxe Café.”

The Ninja Luxe Café makes it easy to craft café-quality favourites from double and quad shots to classic, rich or over-ice drip coffee and cold brew in a range of sizes from six ounces up to 18 ounces. Cold-pressed espresso is brewed at a lower temperature and pressure and at a slower pace to extract a more flavourful, smooth brew – perfect for espresso martinis.

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