Cookshop buyers enjoyed a host of new launches from the international line-up at Top Drawer Spring/Summer 19, which opened its doors from Sunday to Tuesday (January 13-15).
Showstoppers on Burton McCall’s stand (in the Home section) included the new Jamie Oliver Bamix – the 200w high performance handheld blender comes with an exclusive recipe book by Jamie. Zoku’s reusable pocket straw (which is collapsible and has its own case) and Aladdin’s fun water bottles with ears were also grabbing buyers’ attention.
BlissHome presented its Nadiya Hussain kitchenware range – the official trade launch for the products, which have received hugely positive feedback from the TV chef’s instagram following. BlissHome’s Mike Bliss said that reaction to the launch was “like when we first launched Nigella.” A second tranche of products is in development for autumn launch, including cake plates, a bread bin, storage jars, eggcups, oven to tableware and kids’ aprons, revealed Mike.
Also receiving a warm reception were Born in Sweden’s “sculptural” products – including its wine rack that can be creatively constructed by connecting individual pieces. The Scandinavian company has joined Forma House’s portfolio of brands.
Meanwhile, LSA International launched several exciting new collections, including the dramatic Champagne Theatre, which “makes a big impression at an elegant dinner party and is a perfect wedding gift,” says LSA’s Nicole Colledge.
Aprons were part of the chic offering at Top Drawer, including leather designs from Dutch Deluxes, as well as from Stalwart Crafts in the show’s Craft section (first time exhibitors). Tim de Ket, Stalwart Crafts director describes his products, which are handcrafted in Spain, as “aprons for life.” As well as the “rustic” leather styles, the company has created an apron made from cork, which, Tim notes, is “very sustainable.”
Vibrant colours and bold, nostalgic artwork are selling points for the aprons and other kitchen textiles by new brand, Virginia Mary James (in the Spotted section at Top Drawer). Founder, Camilla James is adapting designs by her late aunt, an unknown artist, and working with UK manufacturers to create a range of products for each room of the house. Camilla looks forward to launching UK-made ceramics later this year.
Top: Tim de Ket showing cork and leather aprons from Stalwart Crafts in Top Drawer’s Craft section.